Posts Tagged ‘learn’

The Key to Honing Your Social Media to Grow Customers

The Key to Honing Your Social Media to Grow Customers

What pisses you off the most about retail, online shopping, or company reputation? For me, nothing grinds my gears more than crappy customer service. Especially for your business, social media is a two-way conversation that you can’t afford to miss out on. Using your social media to grow customers should hands-down be one of your top priorities. (more…)

Social Storytelling Through your Phone

Social Storytelling Through your Phone

What would social media be like without our phones? Besides geotagging your new profile pic, its obvious that without staying up to date on our phones, the lack of urgency would reduce business’ effectiveness. The whole point is that people love stories. Between 140 character blurbs and using your phone’s built in camera you can make astounding content on your phone for your business. (more…)

Social Media Storytelling and the Right Channels to Use

Social Media Storytelling and the Right Channels to Use

What’s worse than not knowing what to say for your business’ online accounts? Not knowing what to say across five or more websites that you’ve set up those accounts on. Don’t make that mistake. These websites, also known as “channels” are your first line of communication with your audience. Your social media storytelling abilities reflect your brand legitimacy and, in turn, your value to the consumer as a business. (more…)

Digital Cinematography and the Magic of Color Correction

Digital Cinematography and the Magic of Color Correction

Color Correction can be the savior you need for a project that requires a bit of help. It has a lot of versatile functionality, but mostly you can use it to iron out any production problems you might have had (for example, a light that changed or the sun going down). People keep color correction as a staple of their digital cinematography arsenal because it can be used to make one shot’s look match another in order to keep the audience engrossed in the storyline and characters, and not focused on the production value. Leave that to the critics. (more…)

How to Film a Movie: Camera Choice and Framing

How to Film a Movie: Camera Choice and Framing

Every shot in your film should advance the story – no ifs, ands or buts. You can convey a lot of meaning inside of a classic “two shot” (a shot with two people as the main focus) without your actors having to say anything. It is all based on how you position them next to each other as well as within the frame. This is known as “blocking.” There are a couple of different styles when considering how to film a movie, and each has its appropriate uses when you’re learning how to film a movie. (more…)

Become a Cinematographer with Pre-Production

Become a Cinematographer with Pre-Production

“Any problem in production could have been fixed in pre-production” – Ang Lee

Chaos is the word of choice when describing what it can be like on a poorly planned film shoot. Nobody knows what to do, tensions are running as high as the stakes, and your coworkers will be at each other’s throats. Luckily, that is rarely the case thanks to good Pre-Production planning. Everything from understanding the project’s tone to putting your crew into motion to duplicate that tone requires a plan and a back up plan. Preferably two. (more…)

Get Confident on Camera in a Flash

Get Confident on Camera in a Flash

Your ability to be confident on camera results from how much you have prepared for each shoot you do. Over time you will develop your flow and your on-camera persona will be a genuine reflection of your personality. Until then, here are some tips to get you started: (more…)

30% of the Way to Your Crowdfund Marketing Goal

30% of the Way to Your Crowdfund Marketing Goal

One useful idea that we haven’t discussed yet is actually raising money before you launch your campaign. While we have emphasized the importance of your all-encompassing first impression, it helps to have the numbers already there to back it up. Which is more impressive, a campaign that has no sponsors? Or one that already has 30% or more of its target goal? This is a good number to try and hit because its not impossible by any means and it carries a solid heft when potential donors hear it. (more…)

4 Ways to Start Crowdfunding for Startups

30% of the Way to Your Crowdfund Marketing Goal

Startups are a special breed. In my opinion there is no other part of the industry where an entrepreneurial project can establish a career so successfully. Your Startup project’s campaign is an extension of what it stands for as a brand, and one important part of a brand is who knows about it. (more…)

Crowdfunding Marketing and Working That Phone

Crowdfunding Marketing and Working That Phone

Once you have your perfected pitch squared away, the next step to focus on is how you’re going to raise money in an effective and, most importantly, personal way. As a startup, your individual brand can be your biggest asset unlike many of the larger, faceless corporations in the industry today. (more…)

Stand Out When Crowdfunding for Business

Stand Out When Crowdfunding for Business

Think of your crowdfunding campaign like how you would go about a college or job application. You want to prove to everyone else that your project is the best of the best – that it’s the one that they should put their hard-earned money into. How do you do that, you may ask? These three steps will set you off in the right direction and help you develop your plan from the get-go: (more…)

How to Make a Lip Sync Music Video for Youtube

Have you mastered the art of making a music video? You’ve started your journey by typing, “how to make a lip sync music video” into Google and now, look at you! You’re exporting your final project. So, what’s the next step? It’s time to get your video out into the world. Let’s head over to Youtube! (more…)

Making a Music Video and Editing a Rough Cut

Making a music video can be challenging, but when you click “export” on your final project file, the feeling of triumph will make it worthwhile. In this post, we will be focusing on editing. More specifically, we will begin by making a rough cut. A rough cut is a basic draft of your project and will be your first glimpse into what your project will look like when it reaches completion. (more…)

Learn How to Make Your Own Music Video

make your own music video

So you’ve set out to make your own music video? The task sounds pretty fun— but be careful! A lot of work goes into creating a quality video that makes audiences want to get up and dance along. Since you’re taking this step, that probably means that you derive a lot of inspiration from music. You’re not alone. Music inspires millions of people around the world. A great music video serves as a great companion to a hit song. With a little work, you’ll be well on your way to making a viral video that’ll make your favorite artist proud! (more…)

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